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Matsuyama, castle town, with cherry blossoms

In spring, Japan is pink with cherry blossoms. In Matsuyama, the cherries blossom together from the end of March to early-April. At this time, various lively events are held such as the Matsuyama Festival. Why not experience Matsuyama in the spring when the city is celebrating the sakura and festival?

Hōjō Kashima Festival

Hōjō Kashima Festival is a traditional e…

Matsuyama Spring Festival (Oshiro Festival)

The Castle Festival began in 1967 in com…

Matsuyama Spring Festival (Dōgo Onsen Festival)

The Dōgo Onsen Festival is held to invit…